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UA Manager (Japan)

almedia

Tokyo Remote Full-time€67k–€80k / year Posted 5w ago
Below market. This role pays below the €223k median for similar EUR roles (16 comparable postings in our corpus).
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This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000). We are building the future of marketing by rewarding our community of over 70 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world. Japan UA Manager Salary range: 67,000 - 80,000 Euro/annum We're looking for a Japan UA Manager to lead our user acquisition efforts in this critical growth markets. This role is crucial for expanding our mobile app and gaming user base and driving profitability, requiring a strategic mindset, hands-on execution, and deep market expertise. You'll develop, execute, and optimize comprehensive UA strategies across diverse platforms, ensuring culturally relevant approaches for Japan. WHAT YOU’LL DO * Strategic Market Ownership: Develop and own the end-to-end user acquisition strategy for Japan, identifying key growth opportunities and market trends. * Multi-Channel Campaign Management: Plan, execute, and meticulously analyze large-scale UA campaigns across relevant local networks, reward platforms, DSPs, Game Media, CTV and other relevant platforms like Google Ads, Unity, Moloco and more. * Data-Driven Optimization & Reporting: Lead in-depth data analysis to optimize campaigns based on KPIs, refining targeting and bidding to maximize Roas. Regularly monitor, assess, and present comprehensive reports to stakeholders. * Localized Experimentation: Drive continuous A/B testing and optimization of creatives, copy, and targeting, ensuring cultural relevance and maximum performance. * Cross-Functional Collaboration: Partner closely with Creative, Product, Localization, Sales, and Data teams to align UA efforts with company goals and market-specific needs. * Partner Management: Manage existing ad partner and agency relationships and identify new platforms and opportunities to enhance performance in Japan. * Market Intelligence: Stay updated on the latest UA trends, mobile advertising technologies, and emerging platforms specific to the Japanese market. WHAT YOU’LL BRING * Extensive UA Experience: 5+ years in mobile user acquisition or performance marketing, with a proven track record of driving results and managing substantial budgets. * Regional Expertise: In-depth knowledge of the digital advertising landscape and UA best practices in Japan. * Language Proficiency: Fluency in English and Japanese is required. * Platform & Technology Proficiency: Hands-on expertise with major platforms (Naver, Line, Google Ads, Unity, Moloco) and familiarity with mobile attribution tools (e.g., AppsFlyer, Adjust). Experience with SDK networks, DSPs, and reward platforms. * Analytical Acumen: Exceptional analytical skills to interpret large datasets and translate insights into actionable strategies. * Strategic & Hands-On: Ability to formulate comprehensive UA strategies while maintaining a hands-on approach to daily execution. * Collaboration & Communication: Strong ability to collaborate effectively across cross-functional teams and provide clear, concise reporting. WHY ALMEDIA? 🎁 * Scale With Almedia: Have a real impact and grow alongside a startup that has been profitable from day one. * High-Growth Environment: We encourage all staff to take ownership of projects and consistently raise the bar. * Do More, Get More: Generous bonus scheme to ensure great, proactive work is valued. * We Listen: We regularly add to our benefits through rigorous employee feedback. We believe in fostering talent, evaluating all skill levels during the hiring process, and providing a clear path for growth. Almedia is an equal opportunity employer. We embrace and celebrate diversity, and encourage individuals from all backgrounds to apply.

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