Branding & Marketing Officer (ANGA Mastery)

Anga

Bangkok, Bangkok, Thailand Full-time Posted 30+ days ago
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Before you apply, please get to know us! ANGA Mastery is a new business unit under ANGA Bangkok, delivering comprehensive digital marketing training for individuals and organizations. Brand Management * Support the development and execution of branding strategies to strengthen brand awareness and positioning. * Ensure brand consistency across all communication channels, campaigns, content, and marketing materials. * Maintain and uphold the company's brand identity, tone of voice, and visual standards. * Monitor brand performance, audience perception, and competitor activities to identify opportunities for improvement. Creative Development * Develop creative concepts and campaign ideas for marketing initiatives and brand activities. * Brainstorm and propose innovative ideas to increase audience engagement and brand visibility. * Collaborate with designers, content creators, and stakeholders to bring creative concepts to life. * Ensure all creative outputs align with the company's branding and marketing objectives. * Basic Canva design is a must to publish small contents. Content Creation & Management * Plan and manage content calendars across social media and marketing channels especially Tiktok, Facebook and Linkedin * Create engaging content for social media, websites, email marketing, presentations, and promotional materials. * Develop compelling brand stories and messaging to strengthen audience connection. * Coordinate content production and ensure timely delivery of all marketing assets. * Collaborate with designers and videographers for compelling visual assets. For example, online courses, videos for the LMS, leaflets for booths, and etc.  Social Media Management * Manage and grow the company's social media presence across all relevant platforms. * Schedule, publish, and optimize content to maximize engagement and reach. * Monitor audience interactions and maintain positive community engagement. * Track and analyze social media performance and provide recommendations for improvement. Marketing Campaigns * Assist in planning and executing online and offline marketing campaigns. * Coordinate campaign activities to ensure successful implementation and achievement of objectives. * Support lead generation, brand awareness, and audience engagement initiatives. * Monitor campaign performance and prepare reports with actionable insights. Event Management * Plan, coordinate, and execute company events, workshops, seminars, and promotional activities. * Manage event logistics, timelines, and operational requirements. * Coordinate with vendors, partners, speakers, and stakeholders to ensure successful event delivery. * Ensure all events reflect the company's brand identity and provide a positive participant experience. Market Research & Analysis * Research market trends, customer insights, and competitor activities. * Identify new opportunities to strengthen brand positioning and marketing effectiveness. * Provide recommendations based on research findings and performance data. Cross-Functional Collaboration * Work closely with management, sales teams, designers, instructors, and external partners. * Coordinate projects across departments to ensure timely and effective execution. * Support business growth initiatives through branding, marketing, and creative solutions. Performance & Continuous Improvement * Track and report key marketing, content, social media, and event performance metrics. * Evaluate results and recommend improvements for future campaigns and initiatives. * Continuously seek innovative approaches to enhance brand presence and audience engagement.

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