Director/VP of Marketing

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Broomfield, CO Full-time$160k–$220k / year Posted 2w ago

Market rate. This role pays around the $205k median for similar USD roles (168 comparable postings in our corpus).

RESPONSIBILITIES Set the strategy, then execute it. Build a marketing strategy that ties brand building to pipeline and revenue, articulate it so the whole company can repeat it, and keep it intact through the quarter-to-quarter turbulence of a growth-stage hardware business. Partner with Brand. You own the marketing strategy: audience, channels, demand and results. Brand owns the brand strategy: identity, voice, visuals and creative direction. The two strategies inform each other and each team gives input on the other's work. Bring sharp audience insight and clear briefs and build a…

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