ABOUT CODERABBIT CodeRabbit is an innovative research and development company focused on building extraordinarily productive human-machine collaboration systems. Our primary goal is to create the next generation of Gen AI-driven code reviewers: a symbiotic partnership between humans and advanced algorithms that significantly outperforms individual engineers. We combine language models with human ingenuity to push the boundaries of software development efficiency and quality. The Role This is a senior individual contributor role for someone who lives in the funnel. At our volume a 5% delta in onboarding completion or trial-to-paid conversion is a material business result. You will own the experimentation roadmap across acquisition, activation, and conversion, and you will be measured on moving those numbers. This is not a people-management role: you will lead through influence, data, and shipped experiments, partnering with engineering, design, and growth marketing. What You Will Do * Own the PLG funnel end to end: activation, onboarding completion, trial-to-paid conversion, and expansion across web, CLI, and VS Code. * Identify the highest-leverage drop-off points through funnel analysis, then design and ship experiments to fix them. * Build and run a continuous experimentation program: hypotheses, instrumentation, A/B tests, and clear readouts on what won, what lost, and why. * Optimize across surfaces with their distinct dynamics: frictionless web signup, CLI auth and first-run experience, and VS Code install-to-active-use. * Improve onboarding for non-primary providers (GitLab and others), where activation has historically lagged the GitHub path. * Partner with engineering to instrument events properly so every funnel step is measurable. * Define and own North Star and input metrics, and make the tradeoffs visible to leadership. What You Bring * 5 to 8 years in product management, with a meaningful stretch owning growth or PLG funnels. * A track record of measurable funnel wins: conversion lift, activation improvement, retention gains, with the numbers to back it. * Strong quantitative instinct: comfortable in SQL, amplitude or mixpanel class tools, and reasoning about statistical significance. * Experimentation rigor: you design clean tests, respect sample size, and resist shipping on vibes. * A developer-product sensibility: you understand why CLI, IDE, and web users behave differently. * Strong written communication and the ability to drive cross-functional work without authority. Nice to Have * Experience with developer tools, devtools PLG, or technical audiences. * Familiarity with bottoms-up SaaS motions and self-serve to sales-assist handoffs. * Exposure to AI or code-adjacent products.