Lifecycle Manager

Company hidden

Berlin Posted 30+ days ago

IN THIS ROLE, YOU WILL: * Own and evolve the lifecycle communication strategy within your focus domain to drive user engagement, activation, and long-term retention. * Collaborate closely with Analytics teams to decode customer behaviour, extract actionable conclusions, and transform insights into effective campaign strategies. * Partner with Product Marketing to translate complex product features and benefits into clear, compelling customer messaging. * Design and execute targeted initiatives focused on optimising customer Lifetime Value (LTV) and driving Primary Account adoption.…

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