At Bailey Nelson, we’re on a mission to change how people see the world and how the world sees them. We’re a down-to-earth team that’s obsessed with improving every day, and we’re growing fast. We’re looking for a driven, people-first Store Manager to take the reins at our brand new Nelson store set to open in late October 2026. This is your chance to lead a passionate team, deliver exceptional customer experiences, and make a real impact. What’s in it for you? * OTE  $100,000 (Base + Super + Monthly + Annual Bonus + Profit bonus) (monthly & annual incentives) * Real opportunity to earn more as you perform * Leadership development programs to grow your career  * Annual 3-day Leadership Conference with the AU/NZ team where you will be part of broader business discussions as well as a chance to let your hair down and celebrate being part of BN with the entire AU NZ Leadership Team. * Access to world-class training and development tools * A monthly allowance for your store to reward, incentivise and recognise your team. * 2 free pairs of glasses per quarter product allowance so you can rep the brand in style and a year's supply of contacts! What you’ll be doing * Lead, coach and inspire your team to deliver outstanding customer experiences * Drive sales performance and smash targets * Create a high-energy, positive store culture * Partner with your Optometrist to grow both retail and clinical success * Run a smooth, efficient operation—without ever compromising on service What we’re looking for * Proven Store Management experience (Optics or Retail at a Senior Store Manager level or equivalent) * Experience in optics is highly regarded; alternatively, if you have supervisory or management experience in retail, hospitality or similar and are keen to learn - we are keen to teach! so we strongly encourage you to apply. * Someone who feels at home with our values: tight-knit, down-to-earth, and constantly improving * A passion for delivering exceptional customer experiences * Confident in driving sales through honest, well-judged recommendations  * High energy and adaptability in a fast-paced environment * Strong leadership skills - you know how to motivate and develop a team * Commercial mindset with a drive to achieve results * A confident leader who enjoys developing others This is your chance to step into an exciting role, elevate your leadership career, and be part of a brand that’s growing fast. Ready to frame your future? Apply now. Bailey Nelson is proud to be an inclusive, diverse workplace. We welcome applicants from all backgrounds and identities.