Mirrai Careers

[UPLIVE Company] UA Marketing (Mobile Games)

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Ho Chi Minh City, Vietnam Full-time Posted 30+ days ago
Launch and scale new music games profitably through organic and non-organic channels across the globe (US, China, Japan, etc.) WHAT YOU WILL DO * Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.) * Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets * Work…

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