Lifecycle Marketing Manager, SMB Ads

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San Francisco Remote Full-time$227k–$252k / year Posted 30+ days ago

Above market. This role pays above the $163k median for similar USD roles (203 comparable postings in our corpus).

The SMB Ads Marketing team is building this opportunity from the ground up. We define how businesses discover the company’s advertising platform, become successful advertisers, and grow their investment over time. Working closely with Product, Ads Engineering, Data Science, and Sales, we combine customer insight, rigorous experimentation, and fast execution to turn early opportunities into scalable growth. You will set the lifecycle strategy, own the program roadmap and performance goals, and lead delivery from customer insight and journey design through launch, measurement, and iteration.…

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